Un exemplu de real time marketing care implica mai mult de un blogger si 2-3 persoane.
Campionul mondial la sah Magnus Carlsen versus restul populatiei din Norvegia, intr-un live show TV, transmis online, dintr-un mall. Norvegienii pot sa voteze cate una din cele 3 mutari propuse de alti 3 mari maestri la sah.
Cum s-a terminat meciul de sah? Aflati din video :)
“In order to promote chess playing, Carlsen has also launched an app based on his own past games to make chess more popular. Anyone who wants to find out more about his playing style can do so with the app that allows users to play him at the different levels he has achieved since the age of five.”
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